Accendo Cellars

In 2013, Bart and Daphne Araujo sold their historic Araujo Estate and Eisele Vineyard in Calistoga with plans to embark on a new adventure called Accendo Cellars. Currently, Jaime and Greg Araujo manage national sales together. Jaime comes with years of wine consulting and marketing management, while Greg comes from a culinary education in Spain. Accendo, Latin for “to kindle, to illuminate, to inflame, to arouse”, embodies everything the owners intend to accomplish with this business. 

Through the help of much of the same team from Araujo Estate, Accendo is producing an 'uber' blend of Napa Valley fruit, sourced from estate vineyards, along with exceptional vineyard sites owned by close family friends. The style of these wines is modeled after the famous blends from the mid-20th century Napa Valley where diversity of terroir is harmonized by the winemaker into an outstanding bottle of wine. 

With Accendo, they apply their experience working with terroir to their own vineyards in Oakville and St. Helena, and to properties throughout Napa Valley which they have long held in high esteem. They work with friends and growers who share their viticultural philosophy and passion, who care as much about the vitality of the land as the quality of the grapes they grow. And whose interest, like theirs, is in producing wines expressive of terroir.